Strategy and Powerful Questions
Whenever starting a strategy definition process for a Company, it is always important to bring about healthy debate to the table, to try to shake a little bit what is taken for granted (paradigms) and to avoid staying still in the status quo. For this, I always use with my clients a couple of Powerful Questions: 1) In what business are we? 2) What is our value proposition, what do we offer to our customers? […]
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